PROGRAMME DETAILS
Bachelor of Public Relations and Marketing ( BPRM )
Specialization: Journalism, Media Studies and Communication
Direct Entry
Two principal passes in the following subjects: History, Geography, Kiswahili, English Language, French, Arabic, Fine Arts, Economics, Commerce, Accountancy, Physics, Chemistry, Biology, Advanced Mathematics, Agriculture, Computer Science or Nutrition.
Equivalent Entry
Diploma in Human Resource Management, Business Administration, Marketing, Accounting and Finance, Law, Industrial Relations, Economic Studies, Social Studies, Business Management, Public Relations, Public Administration, Local Government Management, Community Development, Rural and Urban Planning, Political Science, Information and Communication Technology (ICT) or any other Business Studies related subject. The diploma should be of an average of “B” or a minimum GPA of 3.0. OR Foundation Certificate of the OUT with a minimum GPA of 3.0.